The Business of Belief
How the World's Best Marketers, Designers, Salespeople, Coaches, Fundraisers, Educators, Entrepreneurs and Other Leaders Get Us to BeliefAudiobook CD - 2014
Asacker pulls back the curtain on the workings of the mind and reveals the hidden logic to motivating behavior, both in ourselves and in others. Whether you are launching a new brand or marketing campaign, selling products and services, coaching individuals or leading a team, this book will shatter your assumptions about leadership and the art of influence, and give you the invaluable insights required to understand and move others.
Publisher: Prince Frederick, MD : Recorded Books, 
Copyright Date: phonogram 2014
Branch Call Number: 153.852 As11b 2014 CD
Characteristics: 2 sound discs (2 hr.) : digital ; 4 3/4 in digital,optical,1.4 m. per second audio file,CD audio