The Little Book of Common Sense Investing
The Only Way to Guarantee Your Fair Share of Stock Market ReturnseBook - 2007
Investing is all about common sense. Owning a diversified portfolio of stocks and holding it for the long term is a winnerђ́ةs game. Trying to beat the stock market is theoretically a zero-sum game (for every winner, there must be a loser), but after the substantial costs of investing are deducted, it becomes a loserђ́ةs game. Common sense tells usђ́ؤand history confirmsђ́ؤthat the simplest and most efficient investment strategy is to buy and hold all of the nationђ́ةs publicly held businesses at very low cost. The classic index fund that owns this market portfolio is the only investment that guarantees you with your fair share of stock market returns.To learn how to make index investing work for you, thereђ́ةs no better mentor than legendary mutual fund industry veteran John C. Bogle. Over the course of his long career, Bogleђ́ؤfounder of the Vanguard Group and creator of the worldђ́ةs first index mutual fundђ́ؤhas relied primarily on...
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