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Brandwashed

Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
Community comment are the opinions of contributing users. These comment do not represent the opinions of Pima County Public Library.
Jun 22, 2012smichal rated this title 3 out of 5 stars
I could not finish it. I found that each chapter was trying to make a point (ex. companies target children and babies to become future consumers, or companies try to make their store look natural and fresh so you think their food is healthy) and there would be pages and pages giving examples. It was kind of like listening to a university professor drone on and on, and you just want him to stop talking and you keep looking at your watch. Whenever this happened, I started skimming and skipping pages. I think if you are an observant consumer, you know a lot of the material already. Nothing surprised me too much.